The first mark of $ 1 trillion will probably not be the last, according to eMarketer. The company said it expects e-commerce sales to grow this year by 18.3 per cent to the end of 2013 to 1.3 billion dollars in worldwide sales.
In addition, the company expects North America to lose its leading position in e-commerce in Asia-Pacific. Last year, the share of Asia Pacific in the total expenditure of the e-commerce was 30.5 percent, from just behind North America 33.5 percent. This year, the Asia-Pacific nab 33.4 percent of expenditures, followed by 31.5 percent for North America.
Despite this, the United States is still the largest electronic commerce market in the world. In 2012, Americans spent $ 343.4 billion dollars on goods purchased digitally. This year, that number will grow to 384.8 million dollars. China will land in second place with $ 181.6 million expenditures.
