iPhone wins 51 percent of smartphone sales in the United States, according to a report

Apple iOS Android continues to surpass, at least in the United States, according to data released today by Kantar Worldpanel ComTech.

For the last quarter of 2012, the iPhone has won 51.2 percent of all smartphone sales in the United States. Secondly, Android absorbed around 44.8 percent of sales in the United States, leaving Microsoft with Windows Phone 2.6 percent.

Flagship platform Apple has also performed well in Japan, which shows peaks of two-thirds of Japanese buyers of smartphones.

"Continuous improvement Apple is using two models of iPhone 5 and older attracting different groups of customers, Apple buyers, repeat buyers first-smartphones. And those from other brands of smartphones, "Kantar analyst Mary Ann Parlato said in a statement.

During the last year, 36 percent of sales in the United States iOS users from other Android smartphones in particular. The percentage of Android users jump ship to the iPhone was 19 percent in 2012, compared to 9 percent in 2011, according to Kantar.

Verizon subscribers were particularly eager to jump on iOS. A full 59 percent of Verizon iPhone customers came from buying phones from other manufacturers, while 30 percent had used specifically Android. In comparison, 15 percent of AT & T users who bought an iPhone jumped from a different platform, while only 6 percent were former users of Android.

Among other iPhone buyers, 35 percent to upgrade from a previous model, while 30 percent were buying their first smartphone, said.Android Kantar is still No. 1 in the world world, including key countries such as the United Kingdom, China, Spain, Australia and Germany, according to the report. But he lost some of his fire.

"At the end of 2012, the overall picture shows Android OS on top, but clearly the growth he experienced last year begins to slow down as many easy wins first-time buyers smartphones begin to decline," Kantar analyst Dominic Sunnebo said in a statement.

Samsung is leading in the UK, with 35 percent of smartphone sales in the last quarter. But Apple is catching up with 32 percent.

Finally, Microsoft Windows Phone is gaining some traction in Europe. For the quarter, Windows Phone won 5.9 percent of smartphone sales in the UK, up from 2.2 percent a year ago and 13.9 percent in Italy, up 2 8 percent the previous year.

"There has been much slower than Microsoft would have liked, but Windows Phone is now starting to gain share in a respectable number of major European countries," said Sunnebo. "However, his performance in the Chinese market and the U.S. market remains disappointing. As the two largest markets for smartphones in the world, they remain major challenges to overcome to Microsoft in 2013."

The data comes from consumer panel Kantar Worldpanel ComTech United States, which carries more than 250,000 interviews per year in the United States. This report focuses strictly on sales rather than market share.
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